Micro bloggers: have you ever compared the number of fans on your Sina Weibo or Tencent micro blog with those of your friends?
微博博主们:你曾和好友比过各自新浪或腾讯微博上的粉丝数吗?
Don't imagine you have more fans just because your number is bigger — some of them might be "zombie fans," or fake followers.
别单凭数量多这点就以为自己的粉丝多——他们中的一些可能是“僵尸粉”,也就是虚假粉丝。
According to a report by S Weekly, zombie fans on micro blogs are defined as invalid accounts signed up by network companies for the purpose of increasing the number of fans for certain users, especially celebrity ones, and getting them more attention.